Susanna Fält
Malmö universitet

packaging footwear

A packaging for high heels, environmentally friendly based on materials and no need for a plastic bag. Shaped as a triangle where the heels create the handle, designed to stand out. It can be used as a "bag" for the shoes when going to a party/job where high heels are not preferable on the way as well as for storage. For the packaging a shoe brand has been developed and implemented. Behind design choices, the idea of not underestimating people has been central to create a unique, distinctive brand, where the core is attitude, speed, the urban and the cross-border to art.