Pock it don´t drop it!

Explainer video

Animated promotional video for campaign called Pock it don’t drop which fights against cigarette butts thrown away in environment. The output will be used to raise awareness of the dangers associated with cigarette butts, mainly abroad and oceanic areas but also it can be used in different countries and context. The ca-mpaign does not aim to reduce smokers, but lead them to realize what impact they can cause and how to prevent it.